![]() Marvel Studios president Kevin Feige echoed that sentiment last week at a “Black Widow” fan event in Los Angeles. ![]() “This action-packed film delivers on every level, giving fans the immersive, big-screen summer blockbuster, they’ve come to expect from Marvel Studios, along with a compelling storyline, engaging humor, and a memorable cast of characters, including exciting newcomers to the MCU,” Davis said in a statement. For reference, “Doctor Strange” opened to $85 million in 2016 and “Spider-Man: Homecoming” pulled in $117 million in its inaugural weekend in 2017.įandango’s managing editor Erik Davis says “Black Widow” offers the kind of cinematic spectacle that demands to be seen on a large screen in a darkened cinema. Disney isn’t expected to disclose how many people opt to rent the film on its subscription-based streaming service, though it’s expected to put a dent in overall ticket sales.įandango, the online movie ticketing service, reported on Wednesday that advanced ticket sales for “Black Widow” are the strongest of the year, outpacing “F9” and “A Quiet Place Part II.” The company noted that “Black Widow” has eclipsed pre-sales for fellow Marvel titles “Spider-Man: Homecoming” and Doctor Strange,” both of which were released far before scientists were aware of the virus that would become known as SARS-CoV-2. A start above $75 million wouldn’t be far off from 2019’s “Spider-Man: Far From Home” ($92 million) and 2018’s “Ant-Man and the Wasp” ($75 million), which each ended their theatrical runs with respectable global tallies and focused on a few key characters instead of a cavalcade of costumed vigilantes. The franchise’s every-hero-but-the-kitchen-sink mashup adventures, such as 2015 “Avengers: Age of Ultron”($191 million), 2018’s “Infinity War” ($257 million) and 2019’s “Endgame” ($357 million), tend to have stratospheric launches, a reason why Marvel movies regularly blow past the $1 billion mark at the global box office with ease. The projected opening weekend of “Black Widow” would be a strong result for COVID times, but it would represent a steep decline from the debuts of recent standalone Marvel titles, like 2019’s “Captain Marvel” ($153 million), 2018’s “Black Panther” ($202 million), 2017’s “Guardians of the Galaxy Vol. Yet the $200-million budgeted “Black Widow” is the first tentpole of this scale to launch on the big screen and at home on the same day, presenting a potential obstacle for the otherwise unrivaled commercial track record of the MCU. ![]() Disney has deployed a similar strategy for several big titles, including the animated adventure “Raya and the Last Dragon” (which opened to $8.5 million in early May) and “Cruella” with Emma Stone (which opened to a more impressive $21 million later in May), and will repeat the approach with “Jungle Cruise” on July 30. Making projections tricky, however, is the fact that “Black Widow” is premiering simultaneously on Disney Plus for a $30 rental fee. ![]() Should estimates hold, “Black Widow” will overtake “F9” and its $70 million domestic debut as the best start for a movie released during the pandemic. ![]()
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